Big Brother is back this autumn, and ITV has just unveiled a striking new look for the show’s famous eye logo ahead of the launch.
The rebrand marks the start of what ITV is calling the biggest series yet, running for eight weeks across ITV2 and ITVX. AJ Odudu and Will Best return to host as a fresh group of strangers move into the nation’s most talked about house.
This year’s series promises a house of surprises, with producers teasing unexpected twists and game-changing moments at every turn. Housemates can expect ambitious tasks, high-stakes nominations and dramatic live evictions as they battle it out for a life-changing cash prize.
Big Brother remains one of ITV’s biggest digital draws, having racked up over 157 million streams on ITVX to date. The show is produced by Initial, part of Banijay UK, for ITV2 and ITVX.
With a new eye, a longer run and two familiar faces back in charge, this year’s Big Brother is shaping up to be one to watch.
